Tired of being drowned in newsletters?
If you've connected your inbox to Dare, you can see at a glance how much emails you receive from companies you know or not. Even better, you are able to visualize the quantity of emails received that are real information (validation of account creation, for example), notification of no interest, or even downright spam.
You have just changed telephone operator, and you are approached several times a day by unknown callers from your directory… And to top it off, your former operator contacts you after a few weeks to offer you an incredible counter-offer! Do you itch to notify all these little people to stop contacting you and drown in solicitations? Exercise your right to object!
The definition and explanation of rights are the sole responsibility of the author and cannot replace the texts of European regulations.
The right to object
Easier than reviewing each email received and desperately looking for this mandatory unsubscribe link, article 21 of the GDPR allows you to notify an organization of your refusal to see some of your personal data used for certain purposes. It is the right of opposition.
Advice from friends
When you object to the company sending you emails, or calling you, etc., you consent to the use of the rest of your personal data to continue to benefit from its services. If not, exercise your right to be forgotten to sever all links with the organization in question.
Of course, your right extends to all your personal data, not just your email. So of course, if you ask an organization to stop using your mailing address, don't expect to receive a letter from them… as long as your right is respected. Logically, it is first a question of knowing what your data is used for and then deciding whether to oppose its use.
At Syned, we are particularly fond of opposing the use of our emails for advertising purposes, some to see more clearly in their email box, others for environmental issues. But let's be honest, what we would like is to be able to oppose the use of any type of data associated with us for all kinds of purposes. For example, product recommendations or press or video articles, or the calculation of the price of a product, such as a plane ticket or a consumer credit. In many sectors of activity, prices are calculated dynamically, according to our geolocation, the operating system of our device, our age, etc. For this, our associated data would have to be considered personal, which European regulations do not yet allow, unlike those in California, in the United States.
Data brokers
Those who ask themselves the question of knowing how an organization, which they do not know, knows them, can use their right to information with it and directly ask the question about Dare. The answer is usually found with a company that we know. Somewhere in its privacy policy must appear the list of its partners with whom it shares your data (as well as the legitimate reason for this sharing).
Some organizations collect, for a fee, your data from suppliers who aggregate data from different information sources and resell them. These are the data brokers.
Refuse data brokers
To our knowledge, there is still no legislation allowing European citizens to protect themselves against such actions. On the other hand, our Californian friends have adopted the California Consumer Privacy Act (CCPA). A very good explanation in French of this legislation can be found here . In short, the text resembles the European GDPR regulation but includes a clause on the user's refusal to have their data shared or sold to data brokers. In other words, at Syned, we love this text! This is why we have integrated consent to the CCPA at the bottom of the pages of the Syned and Dare showcase sites, in the hope that it will become common practice for European citizens.
The definition of personal data, according to the CCPA, goes much further than that found in the European area. This is any data that is closely or remotely associated with us which, when cross-checked with other data, allows us to be identified.